PR 101

PR Overviews

These documentary-style mini-lectures introduce some of the most important and foundational public relations concepts. If you’re in one of my online PR classes, you’ll (hopefully) find these videos especially helpful. One of the most disconcerting elements of online courses – for you as well as for me – is that we don’t meet in person. Not only does that make it harder to get a sense of each other, sometimes it can make it more difficult to understand course material. Often we don’t realize how much information we gather from a face-to-face class, especially when it comes to thinking through and applying key concepts. To provide better context and detail for some key concepts, I’ve put together a few short videos so we can review some ideas together.

What is PR?

PR History

Interested in the infographic I reference? Find it here.

PR Strategies & Tactics

Ethics & PR

Interested in the infographics I reference? Find them here, here, here, and here.

Crisis Communication

Interested in the infographics I reference? Find them here, here, here, and here.